TIA's Publicity Group offers extensive services tailored to your goals with an exclusive network of Public Relations experts across a vast number of professional industries. We know what makes a great story and what keeps your business in the news and ahead of the curve. Our customized campaigns and spot-on strategy helps our clients disrupt industries, launch Brands, and engage with the audiences that matter most.
TIA's Publicity Group delivers marketing tactics that describes the degree of consumer recognition of a product by its name. Creating brand awareness is a key step in promoting a new product or reviving an older brand.
EARNED MEDIA PLACEMENT
Our Publicity experts delivers press coverage that is secured through public relations tactics in a variety of digital and traditional channels including but not limited to digital media, print magazines, newspapers, radio, television, podcasts, and more.
ORGANIC SEARCH & SITE TRAFFIC
At TIA, we will drive traffic by users accessing the site from visitor searches on Google, Yahoo, Bing, or other search engines.. This traffic is targeted, those who come to the site come after searches by keywords or expressions that are related to the topics addressed on the website.
Within our organization, we conduct a general measurement of how effective your brand is at meeting organizational goals. Our experts seek to uncover this information by tracking what consumers feel about your brand, especially if those consumers are within your brand's sphere of influence.
Our Publicity experts are veterans at attracting prospects and converting them into someone who has an interest in your company's products and services. Modern brands make use of various lead generation strategies such as: Blogging. Email marketing. Social media marketing
Having a measurement of the total number people who see or interact with a particular communications item. It is especially relevant with the emergence of the Internet and social media, often referred to as impressions. Connect with a TIA specialist to learn more.
At TIA, we'll formulate a strategy to define your Brand's purpose; determining the reason for being beyond making money. To clarify this, a brand purpose is about product-led initiatives which strive to simultaneously achieve business and benefit society.
When you read the front page of the New York Times, every article on that page counts your viewing as one impression. When you drive past a billboard on a highway, that counts as an impression. In a nutshell, Impressions, broadly defined, are any interaction with a piece of content and an audience member.